The Little Market
VISUAL BRANDING • WEBSITE DESIGN
As The Little Market’s lead designer, I spearheaded visual branding for new platforms, seasonal campaigns, and flagship events. Working closely with The Little Market’s co-founders and Creative Director, I set the art direction and style guidelines for special projects — selecting typefaces, creating color palettes, and directing designs elements to maintain the brand identity and support marketing and sales goals.
Kind Words from Colleagues
“Danielle played an important role in the continual refinement of TLM’s visual brand presence, including a fast-track website redesign needed to accommodate the brand’s evolution towards a B2B-only model. During this time, she consistently delivered quality and innovative results, while also bringing a positive and empathetic disposition to others in the organization. Danielle was an incredible asset to the organization’s work.”
DOUG LAPP
“Danielle is an incredibly talented graphic designer and art director. She possesses an exceptional ability to transform ideas and concepts into visually stunning materials that are not only inspiring but guaranteed to deliver results. Her artistic vision, deep knowledge of marketing strategy, and seamless collaboration with others make her an invaluable asset to any project.”
erica latack
“Danielle is without question a very talented designer, but perhaps more importantly, she is also an excellent listener and communicator and her attention to detail, her thoughtfulness and willingness to collaborate make her a dream to work with. She brings a real sense of curiosity to every conversation with her client and this means that not only were the designs she created beautiful, original and innovative, but they complemented and deepened story-telling to engage and educate our audience.”
liesl gernholtz
The Little Market Wholesale Portal
The Little Market Holiday Campaign
Conversations with Changemakers
THE LITTLE MARKET INTERNATIONAL WOMEN'S DAY SPEAKER SERIES